VALUE PROP WORKSHOP WITH TOM ERB
FRIDAY JULY 14TH
11:30 AM - 1:30 PM
24 GREENWAY PLAZA SUITE 430
HOUSTON, TX 77027
With a career spanning over 20 years, Tom Erb has established himself as one of the staffing and recruiting industry’s top subject matter experts. As an executive for two of the largest staffing and recruiting companies, Tom worked with some of the most recognizable and well-respected companies in the world to help optimize their workforce strategy. As a consultant, trainer, and speaker to the staffing and recruiting industry, Tom has helped hundreds of firms create and execute sales and recruiting strategies to grow their business. Tom is a former president of the Ohio Staffing and Search Association and the Human Resources Association of Central Ohio. He currently serves on the board for the National Association of Personnel Services (NAPS) and as Chairman of ASA’s Professional-Managerial Section Council. Tom is a Certified Staffing Professional (CSP) and Senior Professional of Human Resources (SPHR).
MORNING SESSION - Sales Value Prop
Recruiting is a commodity! Ever heard someone say that? Of course you have – you might actually believe it yourself. And in many cases you would be right. Pricing pressure from clients and prospects, competitors undercutting your price,and technology such as Vendor Management Systems (VMS) and reverse auctions all have led to our industry facing margin erosion like never before.
In this session, we take a look at how the staffing industry has become commoditized and what you can do get out of the commodity rat race. You will learn how to separate yourself from the competition, how to negotiate from a position of strength, and how to create true demand for your service.
AFTERNOON SESSION - Recruiting Value Prop
Our industry is facing a major paradigm shift. No longer is the ability to find talent our value proposition. With the rise of LinkedIn and other social media and technologies, now practically every professional can be found by our clients. As highly sought after candidates become easier to identify and reach, they arebecoming bombarded by internal and external recruiters. So while candidates are now easier to find, they are becoming increasingly harder to attract.
In this session, we will discuss how the needs of our clients are and will continue to evolve, and how you can effectively build and leverage your network to address these needs. This session will change the way you look at your value as a recruiter, as well as your overall approach to candidates, clients, and the profession.
We hope to see you there!
Register here: http://haapc.org/event-2411645